Navigating layoffs with employee care and future recruiting in mind

Layoffs are challenging for any organization, but how they’re handled can significantly impact departing employees and future recruitment efforts. After watching some awful layoff announcements recently, here are considerations for HR, recruiting, and communication teams facing this difficult task.

For employees being laid off:

1) Communication: Be clear, honest, and empathetic in your messaging. Avoid public shaming or blanket statements about performance. Provide individual, private conversations where possible.

2) Financial considerations: Offer fair severance packages based on tenure and role. Explain any ongoing financial obligations (e.g., stock options, 401k) clearly. Assist with information on unemployment benefits.

3) References and recommendations: Commit to providing neutral or positive references where appropriate. Offer LinkedIn recommendations for strong performers.

For future recruitment efforts:

1) Protect employer brand: Carefully craft public statements about the layoff. Highlight any measures taken to support affected employees. Avoid language that could deter future applicants.

2) Maintain transparency: Be prepared to discuss the layoff honestly with future candidates. Explain steps taken to prevent future layoffs or improve stability.

3) Address concerns proactively: Anticipate and prepare for questions about job security. Be ready to discuss performance management and growth opportunities.

4) Manage long-term reputation: Monitor and respond to company reviews on platforms like Glassdoor.

By handling layoffs with empathy, transparency, and integrity, companies can mitigate negative impacts on both departing employees and future recruitment efforts. Remember, how an organization treats employees during difficult times speaks volumes about its values and culture.

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